
Boutique social media management & strategy • Digital creative direction.
Limited artist roster.
WEST END GIRL ALBUM CAMPAIGN.
+120M
views
in only 2 weeks of album campaign for WEST END GIRL.
+300K
followers
across the first month of album campaign.
+69K
UGC
that generated over 209M views organically.
MESSY album campaign.
Mercury nomination.
BRIT nomination.
+300%
growth
Instagram followers from 84K to 339K in 6 months, 13.46% engagement.
+10m
views
leading TikTok profile and landing targeted viral social media campaigns.
+500K
followers
combined growth across 5 social media channels in under 5 months.
Juniper Album campaign.
ROLLING STONE ARTIST Nomination.
+50M
views
combined across social media channels in 6 months.
+1M
reach
over 1 million Instagram accounts reached in 30 days.
+250K
new viewers
over 1/4 million new viewers on TikTok reached in 30 days.
six songs EP campaign.
OLD MAN SINGLE campaign.
+5m
views
combined TikTok and Instagram reel views.
25K
fans in 1 hour
launching MISCHELLANEOUS Instagram Broadcast Channel.
+250K
views
leading super-fan profile on TikTok through archival content.
HAPPINESS IS GOING TO GET YOU ALBUM campaign.
+10M
views
in 3 months of album campaign for HIGGY.
+5K
'forever' fans
registering forever pre-saves through a social media digital activation for a single.
Creative
Direction
Bespoke strategy across social platforms and digital marketing.
PEOPLE WATCHING EP campaign.
Colors show campaign.
+2m
growth
and over 2 million views in the latest 6 months of campaign.
15.14%
engagement
peak Instagram engagement rate on and off campaign cycle.
colors
show
coordinating socials rollout amassing over 250K views across social platforms.
louder please album campaign.
+25m
views
on Instagram & TikTok in just 3 months of album pre and post-release campaign.
1M
reach
on TikTok with users over 80% new viewers.
99.1%
organic
on Instagram in 3 months of album pre and post-release, with over 1 million reach.
basis of a pinky promise album campaign.
+1.3M
views
across Instagram and TikTok within 6 months of the campaign cycle.
+500K
NEw viewers
on TikTok during the campaign cycle for BASIS OF A PINKY PROMISE.
166%
growth
engagement increase for TikTok in 6 months.
8 April 2025 at 18:23
about us
#sosig
NOT a social media agency.
Sosig offers an exclusive 1-to-1 social media model with an artist-centric approach. No copy-paste strategies. No trend-chasing for the sake of it. Just tailored storytelling that turns your socials into an extension of your artistry. Social media has become a “necessary evil”, but we’re going to transform it into a space to amplify your music authentically, design your world, drive marketing, and enhance live moments.
At Sosig, we understand the digital landscape’s intricacies and technicalities. We’re Gen Z-led (aka: chronically online), meaning we don’t just understand the digital landscape—we actively shape it.
But we also know the other side. The mental toll of social media is real, and we’re vocal about it (because not enough people are!!). Navigating social media should feel empowering, not exhausting. We help artists build long-term, healthy relationships with their online presence—growing communities, deepening fan connections, and keeping creativity at the core.
– Paola Levitch
P. x
nOt
a social
media agency
Social Media Management & Strategy.
Digital Creative Direction.
Content-creation.
Consultancy.
Limited Artist Roster.
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